Duncan Cameron

Digital Consultant

Duncan has achieved success working with well-established agencies that engage enterprise level clients and global brands, guiding them toward integrating their marketing campaigns and recommending new and emerging technologies – from tools for communications, database/e-mail marketing and data analysis to building websites/apps, Custom Management Systems (CMS) and Customer Relationship Management (CRM).

He's built collaborative relationships with mid-level, senior management and technical staff to lead digital transformation projects to success. He approaches projects with a lens to better understand client challenges and pain points and works to eliminate any gaps impeding revenue growth or cost savings.

Duncan has led and managed diverse teams that have conceptualized, b(uilt and executed large-scale integrated digital projects in Canada and the US. He was also a partner in a start-up MarTech company that deployed many websites/apps and built an enterprise B2B SaaS system that was sold and integrated into Canadian banks. This experience, as well as a rich marketing background, has provided in-depth knowledge of technology policies, communications and procurement processes for large organizations. Duncan has also acted as key consultant with agencies and corporations in evaluating the effectiveness of their digital ecosystem and provided tech audits and recommendations on unifying legacy technologies with new technologies.